Ferrari has been producing highly exclusive fast cars since 1947, some of which you can win in scratchcard games if you’re lucky. For Ferrari enthusiasts, the good news is that the company plans to launch four new models in 2023.
However, the Italian luxury car maker is known to be very secretive, which explains why it has remained tight-lipped as to what models it will release. The only vital information released to the public is that the new models will enhance client experience on track and road.
The Four Models are Among the Cars Expected to Continue Boosting the Company’s Earnings
The four unknown models are expected to increase the company’s earnings to bring “even stronger” results in 2023. Ferrari saw a record-breaking sales performance in 2022 after selling 13,221 cars, more than it has ever achieved. This saw Ferrari experience a 16% rise in core earnings.
The models that significantly contributed to Ferrari’s sales include the 296 GTB, the 812 Competizione, Portofino M, F8 Tributo, and the SF90. Here is a breakdown of the sales:
- Ferrari’s Europe, Middle East, and Africa (EMEA) region saw the biggest sales, with the company delivering 5958 automobiles (an 8% increase from 2021).
- Ferrari’s American market recorded 3447 deliveries, a 22% increase from last year.
- China, Taiwan, and Hong Kong markets saw the company deliver 1552 cars, an increase of 73% from 2022.
- The Asia-Pacific market records 2264 sales, up to 17% from 2021.
- In Australia, the company delivered 203 automobiles in 2022.
The Purosangue is Not Part of the 4 Secret Models
The four models are part of 15 new cars Ferrari announced it would launch between 2023 and 2026. However, it’s not yet clear what the four models will be.
But know is that Ferrari Purosangue is not part of the four unknown models the company plans to unveil this year.
Ferrari Purosangue was launched in September 2022 and is the company’s newest model in 2023. According to Ferrari’s Chief Executive, Benedetto Vigna, the new $428,000 SUV would be available in 2023 and was expected to continue boosting the company’s sales.
Third Bridge analyst Orwa Mohamad also noted that the Purosangue would boost Ferrari’s customer base in 2023.
Speculation into What the 4 Models Could Be
Ferrari is usually secretive about its future products. However, that has not prevented car paparazzi from spying on the company’s upcoming products.
According to the findings of various spy photographers, one of the models could be a Roma’s successor. Based on the test mule, the car is said to be an 812 grand tourer with a new Ferrari V12 paired with a 48V mild-hybrid.
The spies were also able to photograph a prototype of a convertible version of the Roma coupe, which could replace the Portofino M.
The third one is a potentially hotter version of the Ferrari SF90. Based on photographs, the track-focused version of the SF90 hybrid was seen last November with an elongated body. It is speculated that its name will be “Versione Speciale.”
The fourth model could be based on the Ferrari Icona series, which are known to pay homage to Ferrari’s tradition and future technology.
As such, the fourth car might be a follow-up of the Ferrari Monza SP1, the SP2, or the Daytona SP3. Ferrari enthusiasts believe that it could be a limited edition.
Ferrari’s EV Future
Many automobile companies are warming up to the idea of electrifying their vehicles in the future, Ferrari being one of them. The company announced that it would unveil its first battery-electric car in 2025.
For these electric cars to deliver the brand’s distinctive noise, their batteries will be equipped with an acoustic system.
The company noted that it plans to handcraft its EV battery modules to ensure the weight is as light as possible. In addition, it plans to put up an “e-building” space in Maranello, Italy, where it will be building electric motors, batteries, and power inverters.
In the meantime, the Ferrari will continue producing internal combustion engines and hybrid models.
Final Word
One thing for sure is that Ferrari hides the four new models underneath the Roma’s body, meaning the models are still in the development stages.
Regardless, Ferrari enthusiasts might want to buckle up because the rest of 2023 and beyond is going to be wild. The company just recorded its biggest sale in history and doesn’t seem to stop anytime soon.
